Master B2B advertising with free courses taught by real practitioners

Free B2B ads courses and a community of top marketers sharing real-world strategies and experiments from over $3M in ad spend.

100% free courses
Industry experts
No lesson longer than 10-minutes
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Trusted by 5,018+  Marketing Professionals working in some of the world’s top B2B companies
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Cognism logo
Pipedrive logo
LinkedIn logo
Trustpilot logo
Netflix logo
Hubspot logo
Amazon logo
Mixpanel logo
Zoom logo
Hotjar logo
Cognism logo
Pipedrive logo
LinkedIn logo
Trustpilot logo
Netflix logo
Hubspot logo
Amazon logo
Mixpanel logo
Zoom logo
Hotjar logo

Your journey to B2B advertising mastery starts here

Browse some of our featured courses below, plus more on our courses page.

View our course catalogue

Hear what other B2B marketers had to say

5.0
Just completed "Building a Paid Media Program" by Silvio Perez on AdConversion. A great, concise course that takes things that advanced B2B marketers might already know, but formats them in a way that can streamline any paid program. Highly recommended!
Luke Winckler

Digital Marketing Manager at Cvent

5.0
My name is Mike Carr and I work as a Paid Media Strategist at a Digital Consulting Company. Without a doubt this is the most actionable, practical, and no-nonsense paid media courses I've ever done, which is insane for 2 reasons: - We didn't open any of the platform interfaces - not once - It was completely free None of this is surprising coming from Silvio, all he does is deliver value.
Mike Carr

B2B Marketer

5.0
This course is an absolute game-changer for anyone looking to boost their B2B paid advertising efforts. The course content was comprehensive and incredibly well-structured, covering every aspect of setting up a successful B2B paid program. Whether you're a seasoned marketer or a novice in the field, this course is a must-do. I can't believe it's free.
Jonas Kurzweg

Growth Marketing Lead at UXCam

5.0
AdConversion is the best paid media course there is for B2B marketers. It takes a holistic approach that is important especially in today's world. It's a course that I've recommended to my team and I will recommend this to every B2B marketer out there irrespective of how experienced you. There's something in there for everyone.
Vikash Koushik

Head of Marketing, RevenueHero

5.0
I've been working in advertising for my entire professional career but I believe in always sharpening your skills. That's why I have to recommend Silvio's courses at AdConversion. Whether you're just starting out in paid ads or looking to refresh your skills - I highly recommend the course. My favorite segment is called "Allocating Budget Like an Investor", which is a topic I resonate with because when I plan campaigns with clients I like to treat the budgets as if they were my own. Marketers can't afford to work without this mindset in the current economic landscape. The courses are filled with super actionable content so take a look!
Ali Yildirim

Founder @ Understory

5.0
So much content, training guides, and actionable templates that are useful for marketers that are just starting out with paid advertising... Can't wait to put everything I've learned into practice!
Eliany Roman

Demand Generation Manager, @Higharc

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